App & SaaS Marketing Agency

Scale your users and revenue

Are you struggling to stand out in the crowded market of App & SaaS businesses? With thousands of apps and SaaS products available in the market, it can be challenging to capture the attention of potential customers.

Our Approach to App & Saas Marketing

12South Marketing takes a customized approach to App & SaaS marketing services that is tailored to the specific needs and goals of each client. We understand that each business has its unique strengths, challenges, and target audience, so we develop customized strategies that are designed to drive results for each client.

Our approach begins with a comprehensive understanding of the client’s business, target audience, and marketing goals. This helps us to identify the most effective marketing channels and tactics to reach and engage the target audience. We work collaboratively with our clients to understand their brand identity and develop a marketing strategy that aligns with their brand and values.

At the core of our approach is the use of data-driven insights and continuous optimization. We track and analyze data to identify the best-performing marketing channels, messages, and tactics. This data-driven approach enables us to make informed decisions about how to optimize marketing campaigns to achieve the desired results.

Continuous optimization is a key part of our approach, which involves ongoing testing and refinement of marketing campaigns to improve their performance over time. We monitor and analyze performance metrics, identify areas for improvement, and make adjustments to optimize campaigns for maximum ROI.

Explore your Growth Opportunities

From Strategy to Execution and Beyond

12South Marketing approaches your app & saas marketing plan from start to finish. We have an experienced team of experts in every facet of marketing to help scale your business as effectively as possible.

User acquisition and retention

Our user acquisition and retention services are designed to help businesses attract new users and keep them engaged with their App or SaaS product. We use data-driven insights to identify the best user acquisition channels and create targeted campaigns that maximize user engagement and retention.

App store optimization (ASO)​

Our brand strategy and positioning services are designed to help businesses develop a strong brand identity and messaging that resonates with their target audience. This service includes a deep analysis of the brand’s competitive landscape and target audience to create a unique brand strategy that sets them apart from the competition.

Content marketing

Our content marketing services are designed to help businesses create and distribute high-quality content that educates, informs, and engages their target audience. This service includes content strategy, creation, distribution, and promotion across various channels, including social media, email, and blogs.

Social media advertising

Our social media advertising services are designed to help businesses reach their target audience through paid advertising on social media platforms. This service includes audience targeting, ad creation, and optimization to maximize reach and engagement.

SEO / SEM

Our SEM and SEO services are designed to help businesses improve their search engine rankings and drive more organic traffic to their website or App. This service includes keyword research, on-page optimization, link building, and ongoing monitoring and optimization.

Brand strategy and positioning

Our brand strategy and positioning services are designed to help businesses develop a strong brand identity and messaging that resonates with their target audience. This service includes a deep analysis of the brand’s competitive landscape and target audience to create a unique brand strategy that sets them apart from the competition.

Email marketing

Our email marketing services are designed to help businesses create and send targeted emails that engage their audience and drive conversions. This service includes email list management, segmentation, design, and automation to ensure the right message is delivered to the right audience at the right time.

Analytics and reporting

Our analytics and reporting services are designed to help businesses measure and track the performance of their marketing campaigns. We use data-driven insights to optimize campaigns and make informed decisions that drive business growth.

Case Study: Artful Agenda

12South Marketing is AMAZING! They have helped me grow my business from not profitable to very profitable!”

– Katy Allen / Artful Agenda

Scale your Software